→BUILDING AN OMNICHANNEL STRATEGY
Developed the marketing strategy for a B2B luxury wedding vendor, with a focus on digital.
insightNüage Designs could become a robust resource for B2B professionals, providing high quality content and leveraging partnerships to increase visibility and establish thought leadership to organically grow the business.
actionDeveloped content strategy and calendar, sole copywriter for blog, email, and social, negotiated best-in-class partnerships, developed proprietary design tools, expanded brand architecture.
outcomeSaw customer growth, increased customer LTV, 5x growth in Instagram followers, secured partnerships with key media partners (The Knot), and created a consistent marketing strategy.
Executed